A Long Journey For Matt Nathanson

Performing his current single “Faster” here and “Modern Love” here from his latest album of the same name, singer-songwriter Matt Nathanson employed the winning formula responsible for his 2008 Platinum Top 5 adult hit, “Come On Get Higher” on Jimmy Kimmel last night.

Nathanson knows his female fans. They relate to his sensual lyrics and sensitive but masculine persona. He’s good looking, has an easy going repartee with his live audiences, but has worked his ass off to reach this point in his career.

It has not been an easy going career trajectory. Nathanson’s journey is an example of dogged persistence, stubborn independence, and calculated songwriting and image refinement that has evolved over the course of seven studio albums, one live album, and three EPs.

Most of Nathanson’s albums have been recorded and released independently on his own Acrobat Records. In 2003 he signed with Universal for the album, Beneath These Fireworks, only to return to his own label for his next album, At The Point. His long sought break-through finally came when he partnered with Vanguard Records for Some Mad Hope in 2007.

By this time Nathanson was more than ready to roll up his sleeves. He visited and performed at countless radio stations, was front and center for every free performance opportunity, even playing in fans back yards. He also licensed songs from Some Mad Hope (which sold over 300,000 copies) for numerous TV shows and performed live on Conan, Ferguson, Letterman, Ellen and more.

Now, Nathanson is back at it again. “Faster” is slowly working it’s way up the charts and he is on a new tour which includes dates with Maroon 5, Train, and Gavin DeGraw.

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